So according to Business Insider Apple just had a "staggering" quarter. Not really surprising. Here's why.
A long time ago in a place not too far away a bunch of geeks that I respect a great deal told me to make the switch to Mac as OS X was a Unix based operating system. I heeded their advice and have been generally pleased using Apple computers for about nine years running.
Flash forward. A few years ago over a bowl of oatmeal Jack announced that he wanted to go to Purdue and learn how to make video games. I think he was nine at the time. Did not seem like a bad career choice to me so I decided a little encouragement was appropriate.
Jack likes money. I offered to double his allowance if he would take over IT support for the Weatherby household. He agreed and I taught him the ropes on what was needed to troubleshoot the home network and keep the computers up to date and functioning properly. We made a little notebook on the steps involved and off he went. If there are home network issues he how troubleshoots them and every Saturday morning he runs software updates on the computers and once a month does heavy maintenance.
At the time we were a duel Mac/Windows household (and still are with the exception of Abby that needs a Windows laptop for accounting applications). So after about six months of this sysadmining I asked Jack, the nine year old, a simple question "what do you like better Mac or Windows?" His reply, "Mac." "Well why is that?" I inquired. His reply, "because it's easier."
And that, from the mouth of a nine year old, is why Apple's staggering quarter is really no surprise.
Disclaimer: I own shares in Apple stock.