Tomorrow at noon we are having a panel discussion in the ATDC 2nd floor community room (directions) on the role that public relations plays in an effective marketing strategy for startups. Should be an interesting discussion about exactly what encompasses public relations today with user generated content taking the command and control one directional aspect of traditional PR away as well as practical advice on how to get started with a no/low budget.
These sessions are normally only open to ATDC member companies. But with an eye toward building a stronger entrepreneurial community, if you are interested in seeing the show drop a line to brownbag at atdc dot org or me.
I forgot: Read this from WIRED’s “Get naked and rule the world” issue.