Startup Defined

Google "what is a technology startup." When you do this article I wrote back in 2009 will most likely show up as the second result right below the Wikipedia entry. The Wikipedia entry is a little more interesting to me at the moment than what I wrote five years ago. This is what it says: A startup […]

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March 19, 2014  |  Comments  |  Tweet  |  Posted in Entrepreneurship, Startups

Do Your Own PR

So I am spending more and more time these days advising concept stage and seed stage startups. And I had an interesting conversation with a pair of entrepreneurs the other day about press releases and marketing. They had reached a significant milestone and put a release on the wire. They were waiting for coverage. I […]

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February 21, 2014  |  Comments  |  Tweet  |  Posted in Marketing, Startups

Startup Naming

Tonight I am giving a presentation on naming and positioning at Founders Institute Atlanta. In prepping for it I uncovered an old draft article on the subject of naming. It was part of a series of posts on startup marketing that I published back in the summer of 2009. While a number of articles have […]

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January 28, 2014  |  Comments  |  Tweet  |  Posted in Marketing, Startups

Hatching Twitter Lessons

Over the Thanksgiving break I breezed through Nick Bolton's "Hatching Twitter: A True Story of Money, Power, Friendship, and Betrayal." It is a fast paced easy read filled with exactly what the title promises. Co-founder/board/executive level drama. There are some good lessons as well. Don't hire your friends just because they are your friends. This, […]

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December 2, 2013  |  Comments  |  Tweet  |  Posted in Entrepreneurship, Social, Startups