Tech Marketing Awards

On November 18 I will be playing master of ceremonies to the first ever, and hopefully annual, Tech Marketing Awards. I am quite sure that the highlight of the evening will not be anything that I have to say about the chief marketing technologist meme in my opening comments. Nor will it be the spectacular views […]

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October 18, 2010  |  Comments  |  Tweet  |  Posted in Food and Drink, Fun, Marketing, Presentations

Lifting Off

The Lift Summit is returning to Atlanta next week with a program chock full of presentations and panels focused on using social marketing strategies to drive business results.  I am really interested and eager to see the panels on social commerce and measuring ROI as well as Erik Qualman of Socialnomics who made those social […]

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September 18, 2010  |  Comments  |  Tweet  |  Posted in Marketing, Social

ATDC Seeks Marketing Intern

ATDC is seeking an online marketing summer intern. The candidate should be willing to demonstrate a high level of resourcefulness and a willingness to learn online marketing skills. This 12-week position is designed to offer an individual a range of practical experience in online marketing including social media.  ATDC is aggressive in its use of […]

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April 29, 2010  |  Comments  |  Tweet  |  Posted in atdc, Marketing

Scientific Advertising – Time Tested Methods to Building a Solid Business Plan

This is a guest post by Charles Lumpkin, the principal of Charles Lumpkin + Partners.  Charles and his firm have been entrusted with million dollar budgets by companies who demand disciplined and measurable Internet marketing. He and his team provide Internet marketing strategy and services, usually on a pay-for-performance basis to companies of all sizes.  […]

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April 20, 2010  |  Comments  |  Tweet  |  Posted in Marketing

Hire Chew

In addition to a host of other activities Jacqi Chew of iFusion Marketing did the pro bono marketing outreach work for Startup Riot.  The results: Atlanta Journal-Constitution: Startups Do Some Fast Talking for Investors WXIA-Atlanta: 50 Startup Entepreneurs Vie For Up to $1 Million WABE: WABE Newscast (16 Feb 4pm) at the 1:40 mark. And […]

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February 18, 2010  |  Comments  |  Tweet  |  Posted in Marketing

Customer Acquisition

David Skok, a five time startup entrepreneur turned venture capitalist at Matrix Partners recently blew into Atlanta for the DLA Venture Pipeline meeting and he blew away the crowd with his talk on "Customer Acquisition & Monetization."  The presentation which is embedded below summarizes several key themes on David's blog, "for Entrepreneurs."  I have written […]

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February 15, 2010  |  Comments  |  Tweet  |  Posted in Entrepreneurship, Internet, Marketing

Taking My Own Advice

I am killing the ATDC marketing circle and Internet circle.  These were small monthly gatherings of startup types that were interested in either topic.  I will continue to support Brandy Nagel who spearheaded the marketing circle effort.  If anyone wants to engage with me about either subject hit the BookNow button in the right side […]

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February 6, 2010  |  Comments  |  Tweet  |  Posted in atdc, Internet, Marketing