Last night I braved the weather and traffic to attend the GigaOm Mobility Meetup at Opera (partially owned by tech entreprenuer Dave Williams). Maybe about a third or so of the 600 registered attendees managed to make the event and those that decided to stay dry missed a good one. While the show started late and […]
Continue reading →Business Insider is pimping their new mobile industry report so much that there is hardly a reason to sign up to get the report. As has been noted here before mobile coupon use is going through the roof. Some interesting conclusions/actoids from BI. Mobile coupons have a 10% redemption rate vs. 1% for print coupons. […]
Continue reading →Interesting new report out by comScore and UPS, Pulse of the Online Shopper. The most amazing snippet to me is that 47% of shoppers are willing to have a retailer send a coupon to their smartphone when they are in-store or nearby. Seems like a sea change from not that long ago. From the study here […]
Continue reading →That post the other day about room to grow in the mobile coupon space. From the Groupon Q1 earnings call this is what it looks like today for them, one of the leaders in local couponing. Sales via mobile have risen to 45%. There's gold in them devices.
Continue reading →Interesting new “Cheapskates Online: How the 'New Normal' Takes Advantage of New Technology” report from eMarketer. I prefer savvy shoppers over cheapskates but names aside the report is interesting. I like this chart. While penetration is slowing there is still some growth in digital coupon use and that use is going mobile. There's room to […]
Continue reading →Over on the Nebo blog Kevin Howarth is doing a series of interviews that feature marketing thought leaders both locally and nationally. Kevin was gracious to ask me to participate and we had a fun conversation about interactive marketing. Kevin’s interview, with much better graphics than FoG, is being republished here with permission. What do you feel […]
Continue reading →That is my first impression of the iPhone 4S. It has a really really hard hand compared to my relic iPhone 2G. That and a great camera and external speaker set. Perhaps more when the initial sync finishes. It is amazing how much value Apple packs in a device.
Continue reading →This article by Henry Blodget for Business Insider and the below chart got me thinking about the smartphone market. Some quick thoughts. All the leading smartphones have been integrated software/hardware solutions. Blackberry/Treo/iPhone. The PC model does not work in the smartphone market. That Android OS bar is going to get a lot more orange. Apple will […]
Continue reading →After giving eMarketer a bit of a backhanded complement yesterday on the online marketing opportunity today they are getting all out kudos. Location based marketing has been of great interest to me for a while as evidenced by "The Mother of All Internet Wars" and "The Local Nut" articles. Well today eMarketer came out with an […]
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